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Culture > Diversion

The Mercedes-Benz G-Class meets vampires in the ‘Immortal Love’ short film

Both are timeless, so it might be a perfect fit

The G-Class has retained the same look for the past 40 years, just like a vampire. PHOTO FROM MERCEDES-BENZ

There are two things that are considered to be immortal: vampires and the Mercedes-Benz G-Class. Sure, they each have their respective weaknesses. And that is why vampires avoid the sun, and there’s such a thing called preventive maintenance service. Just kidding.

Well, at least these vampires are driving something with a whole lot more substance. PHOTO FROM MERCEDES-BENZ

It is a fact, though, that the G-Class has been such an enduring name, becoming an icon ever since its humble origins 40 years ago as a military off-roader. Eventually, it evolved into the celebrity-hauling, electrified SUV it is today, but it has remained as capable as before—enjoying longevity, just like some fictional vampires.

This brings us to Immortal Love. It is a short film from the automaker (which you can watch here), that is essentially a modern interpretation of Romeo and Juliet, but with, well, vampires and the SUV.

It features the usual trope of forbidden love between two different worlds. YJ (played by Rimon, a Dutch singer/songwriter) is a star rapper who falls in love with a music journalist named Nathan. You can probably tell what will happen next, but it’s an eccentric story full of unusual visuals.

Yes, it has vampires, as we’ve said, but it also showcases all the different G-Class SUVs throughout the vehicle’s 40-year history, all the way to the current EQG. Say what you want, but that is a creatively different approach in showing heritage.

Perhaps the G-Class in the next 40 years will still look similar? PHOTO FROM MERCEDES-BENZ

Aside from this, there is an exclusive “meeting and experience” space for the G-Class community worldwide called the G-Class Private Lounge. It is a free website for owners and enthusiasts, where they can also talk to experts and receive invitations to various events. Access to its forum is also available for owners who register their vehicle identification numbers.

Will this ad campaign be memorable? We cannot be sure, but what we do know is that this SUV is truly “stronger than time.”



Sam Surla

Sam is the youngest member of our editorial team. He specializes in photography and videography, but he also happens to like writing about cars a lot.



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