
Audi is entering the Formula 1 World Championship next year, and it has been announced that Revolut will be its title partner.
What is Revolut, you might ask? It’s a global “fintech” company using technology to provide financial services to its customers. It was launched in the UK in 2015, offering money transfer and exchange.
Now, over 60 million customers worldwide rely on Revolut’s wide range of products to make more than 500 million transactions each month.


The shared goal of both brands is to create new opportunities for fans to engage with the sport, as well as to offer exclusive benefits for Revolut customers. Additionally, Revolut Business will play a key role in streamlining the team’s financial operations, including a smooth shopping experience for fans and seamless checkout solutions for team merchandise.
“Audi is entering Formula 1 with a clear ambition: to use the platform as a technologically relevant and economically sustainable investment in the future of the Audi brand,” said Audi AG CEO and Sauber Motorsport AG chairman of the board Gernot Döllner. “We firmly believe in the success of our project, which we are approaching with a realistic attitude and a mindset of continuous improvement. In Revolut, we have found a partner that shares our ambitions and attitude. Formula 1 is a global stage that offers us the opportunity to reach new target groups together and generate enthusiasm for our products.”

“With Revolut, we have found a partner that shares our core ethos of innovation and relentless ambition,” team principal Jonathan Wheatley further shared. “This is more than a brand fit; it is a strategic alliance, engineered to challenge conventions in motorsport. From 2026, Revolut’s digital-first solutions will power key areas of our operations while also redefining how fans and communities engage with our team—delivering a seamless and engaging experience on and off the track.”
Revolut’s core brand colors are Shark (dark gray), white, and Cornflower Blue. Various shades of blue are also incorporated, along with lime green and purple, as accents to capture visual appeal.
Interesting to see how these colors will be integrated with the bright red-black-silver-white Audi F1 car livery.

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