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Culture > Art

After this, we all have no excuse for mental block

This dude made one movie poster a day for a year

The movie posters are the designer's alternative take on the existing ones. The above is for 'The Empire Strikes Back'. ARTWORK BY PETE MAJARICH

If your job involves creative work—if you’re a writer or a visual artist, for instance—you’re familiar with the struggle. You know…those days when you just stare at your computer screen without a single meaningful idea coming out of your brain. We refer to it as writer’s or mental block. We’ve all experienced it. In school. In the office. At home. On the plane. Even on the beach.

And that has been our one excuse for whining like losers missing deadlines, producing mediocre output or not showing up altogether.

Now, there’s this guy by the name of Pete Majarich, who challenged himself to stay creatively productive by designing one movie poster “every day in 2016.” He called his personal project “A Movie Poster A Day.” Yes, while advertising agencies take weeks to come up with one decent layout for a print ad, this man churned out a finished (and polished) movie poster in 24 hours. For one year. Let that sink in.

The posters are “an alternative take” on the existing ones for the films. He did admit missing “a few days,” but still.

So the next time we insist our creative mind is suffering from some kind of barrenness, we should remember Mr. Majarich. It’s really just laziness, if you think about it. Because how come our thoughts never freeze when we have to decide what smartphone to buy or which foreign city to visit?

Below are 10 posters Pete Majarich did for car-themed movies.

Of course, you know the iconic Ford Mustang GT that Steve McQueen drove in 'Bullitt'. It's inviting you to drive it. ARTWORK BY PETE MAJARICH
In 'Drive', Ryan Gosling as a getaway driver wears a jacket with a scorpion design on the back. ARTWORK BY PETE MAJARICH
Anyone who has seen the film created and directed by Katsuhiro Otomo, should instantly recognize the light trails. ARTWORK BY PETE MAJARICH
Who can forget the last scene in 'Thelma & Louise', in which Susan Sarandon and Geena Davis drive a Ford Thunderbird off the cliff? ARTWORK BY PETE MAJARICH
There's no mention in the poster—and there are several films and TV shows with the same name—but we're pretty sure this is for the 1994 movie starring Keanu Reeves and Sandra Bullock. ARTWORK BY PETE MAJARICH
Tire marks plus the colors of Italy. Get it? ARTWORK BY PETE MAJARICH
We're not sure if this poster works. We think it suits a suspense thriller more than an over-the-top action movie like 'The Fast And The Furious'. ARTWORK BY PETE MAJARICH
Just put the DeLorean DMC-12 time machine on a poster and everyone knows it's for 'Back To The Future' even without spelling it out. ARTWORK BY PETE MAJARICH
This poster for 'Easy Rider' could pass for a Lynyrd Skynyrd album cover art. ARTWORK BY PETE MAJARICH
The vanity plate perfectly encapsulates the mental state of Matthew Broderick in the John Hughes classic. Never mind the misspelled name of Ferris Bueller. ARTWORK BY PETE MAJARICH


Vernon B. Sarne

Vernon is the founder and editor-in-chief of VISOR. He has been an automotive journalist for 24 years. He became one by serendipity, walking into the office of a small publishing company and applying for a position he had no idea was for a local car magazine. The rest, as they say, is rock and roll. He writes the column ‘Spoiler’.



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