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The D-Max LS-A is Isuzu’s new lifestyle pickup truck

With a 3.0L Blue Power engine and available in 4x4 and 4x2

Just like other pickup manufacturers, Isuzu will milk the D-Max truck for what it is worth. PHOTO BY MIGGI SOLIDUM

Pickups are becoming more ubiquitous as more Filipinos opt for high-riding vehicles in lieu of sedans and hatchbacks. Car manufacturers have responded to this shift in the market by fitting their tough trucks with more and more toys in a bid to shake off the once-utilitarian image of these workhorses and eat up a significant slice of the sales pie.

Isuzu isn’t naïve to this trend. The commercial vehicle specialist is once again making an effort to push its D-Max pickup upmarket in order to attract a different type of buyer—one that doesn’t need to meet delivery deadlines and worry about maximizing profits.

The wheel design alone tells us that this new variant is not meant for farm duty. No way. PHOTOS BY MIGGI SOLIDUM

The end result is the D-Max LS-A, and it’s a smartly decked-out thing. The carbon-gray front fascia is a welcome change. The omission of chrome appears to do wonders for this range-topping variant as seen on some of its competitors like the Ford Ranger Wildtrak. The color complements the six exterior hues that the LS-A is available in: Cosmic Black, Sapphire Blue, Titanium Silver, Red Spinel, Splash White and Silky Pearl White.

Also receiving the carbon-gray treatment is the bed extender that supposedly makes the cargo area look taller than it really is. If that’s not enough, the D-Max LS-A comes with functional roof rails for even more versatility.

Shifting to 4WD is easy inside lifestyle pickups. PHOTOS BY MIGGI SOLIDUM

Being functional is what Isuzu trucks have always been known for, and the D-Max LS-A’s interior is no different. There is an abundance of cupholders, cubbyholes and storage shelves inside the cab. But that’s not to say that the cabin is a dreary place to be in—far from it. The leather seats and the touchscreen infotainment system should keep boredom at bay during long trips.

The 3.0-liter Blue Power turbodiesel is a force to be reckoned with. This pickup rocks. PHOTOS BY MIGGI SOLIDUM

Powering the D-Max LS-A is the ever-dependable 3.0-liter in-line-four turbodiesel mill. Output and torque max out at 175hp and 380Nm. As this is a Blue Power engine that’s mated to either a six-speed manual transmission or a six-speed automatic gearbox, power delivery is expected to be linear throughout the rev range.

The D-Max LS-A, which will be sold in both 4×4 and 4×2 versions, is priced as follows:

  • D-Max 3.0 LS-A 4×2 MT – P1,320,000
  • D-Max 3.0 LS-A 4×2 AT – P1,390,000
  • D-Max 3.0 LS-A 4×4 MT – P1,630,000
  • D-Max 3.0 LS-A 4×4 AT – P1,700,000

According to Isuzu Philippines, buyers of the 4×4 LS-A variants will enjoy a P200,000 cash discount for the month of September. A good enough reason to pay your Isuzu dealership a visit soon.

Miggi Solidum

Professionally speaking, Miggi is a software engineering dude who happens to like cars a lot. And as an automotive enthusiast, he wants a platform from which he can share his motoring thoughts with fellow petrolheads. He pens the column ‘G-Force’.