Industry > Sales

Ford Territory sold 904 units in PH in March this year

Bringing its overall total in the country to 10,758 since it was launched

Who would have thought that this vehicle could be Ford's best-selling car? PHOTO FROM FORD

Do you remember the time when the best-selling Ford vehicle in the country was a pickup truck? As in two out of three Ford cars sold in our market were Ranger units. Well, times have swiftly changed. Right now, as you read this, the hottest-performing vehicle in the American carmaker’s stable in terms of sales is the Territory.

According to Ford Phillippines, the Territory had its best-ever retail sales last month (March) by tallying 904 units, which amounted to a 51% increase compared with the car’s performance exactly a year ago.

That number also helped Ford reach 1,931 units in March, which represented a 13% jump from the same period last year.

Incidentally, the Territory has breached the 10,000-unit sales milestone by reaching 10,758 units during the historic month.

For the first quarter, Ford did 4,634 units overall. With the much-awaited arrival of the all-new models of the Ranger and the Everest, expect the brand’s sales success to be even greater this year.

Vernon B. Sarne

Vernon is the founder and editor-in-chief of VISOR. He has been an automotive journalist since July 1995. He became one by serendipity, walking into the office of a small publishing company and applying for a position he had no idea was for a local car magazine. God has watched over him throughout his humble journey. He writes the ‘Spoiler’ column.