Yesterday, we told you how Kia Philippines would benefit from finally having a “halo car” in the just-launched Stinger fastback sedan. A halo car is a highly desirable automobile that is often unattainable to a large portion of the market but also so popular that it casts a flattering light upon its more pedestrian stablemates. Which means it’s good for branding purposes and not necessarily for the bottom line.
Well, if you think a brand with one halo car is impressive, what can you say about an automaker with a pair of halo models? That’s basically what Chevrolet has become right now with the return of the Camaro coupe in its face-lifted form. It arrives some four months after the distributor released the Corvette to our market.
So yes, Chevrolet Philippines—or The Covenant Car Company, Inc.—now has two halo cars. Beat that.
“We are extremely proud to have another Chevrolet global icon in our vehicle portfolio,” declares TCCCI president and CEO Atty. Albert Arcilla. “The Camaro is the paragon of Chevrolet’s unwavering commitment to bringing in vehicles with exceptional design and unparalleled engineering.”
The Camaro being brought to the Philippines this time is the 2.0L Turbo 3LT RS version, which is powered by a 2.0-liter VVT direct-injection four-cylinder turbo gasoline engine worth 275hp and 400Nm. The car is also equipped with an eight-speed automatic transmission, paddle shifters, Brembo brakes, LED headlamps, 20-inch machined wheels, flat-bottom steering wheel, front bucket seats with power adjustment, eight-inch touchscreen display with the Chevrolet MyLink infotainment system, and nine-speaker Bose audio system.
In the safety department, the Philippine-market Camaro boasts front airbags, antilock brakes, electronic brake-force distribution, StabiliTrak system, lane-change alert, blind-zone alert, rear cross-traffic alert, rear parking sensors, and backing-up camera.
The price? You can drive one home for P3,298,888.
If you want to see the new Camaro in the metal together with the Corvette, visit the Chevrolet booth at the ongoing 2019 Manila International Auto Show, which runs until April 7 (Sunday) at World Trade Center in Pasay City. Witness for yourself how the other Chevy vehicles like the Trailblazer and the Colorado seem to look more glorious next to the two badass speed machines. That’s usually what halo cars do for the entire product line.