Cars > Off-Road

Rival 4x4 is officially in PH

Need to outfit your off-roader?

Whether it's for functionality or for appearance, Rival 4x4 has all the accessories you need. PHOTO FROM RIVAL 4X4

The great outdoors has become a popular destination not just for hardcore off-road enthusiasts but for families as well, thanks to the global pandemic. From conquering trails and crossing rivers to camping in the wild (known today as overlanding), the need for brands to supply needs for such a lifestyle is booming.

It’s a ripe time for Rival 4×4 to enter our market, and so it did through Premium Overland Outfitters, the official Philippine distributor of the brand.

The accessories company makes parts for a wide range of SUVs and pickup trucks. PHOTOS FROM RIVAL 4X4

Rival 4×4 was founded in 2006, and now covers 65 countries across America, Asia, Europe, Australia, and the Middle East. Since 2014, Premium Overland Outfitters has been devoted to providing Filipinos with the best 4×4 products and accessories.

Being one of the world’s leading aluminum bumper and underbody protection manufacturers, Rival 4×4 is ready to offer top-quality accessories for the following vehicle makes and models:

  • Ford Everest
  • Ford Ranger
  • Isuzu D-Max
  • Jeep Wrangler
  • Land Rover Defender
  • Nissan Navara
  • Nissan Patrol
  • Suzuki Jimny
  • Subaru Forester
  • Toyota FJ Cruiser
  • Toyota Hilux
  • Toyota Land Cruiser (LC78, LC100, LC150, LC200, LC300)
If you plan to bring your 4x4 off-road, you need to have proper protection. PHOTOS FROM RIVAL 4X4

During the launch event held at One Esplanade in Pasay City last week, Premium Overland Outfitters sales director Alex Perez said: “During the pandemic, the 4×4 and camping scene became a huge hit, and camping is now a way of life for many. Our products aim to satisfy this market segment fashionably, while never sacrificing functionality.”

Also present at said event was Dmytro Chernychenko, head of Rival Middle East. “We believe in the massive potential [of the off-road lifestyle] in the Philippines, and by expanding our range globally, Filipino off-roaders can expect brand-new technologies from Rival by June 2024,” he shared.

Indeed, there hasn’t been a better time to get into the 4×4 lifestyle than now. For more details, visit this website or contact (0917) 557-9276.

Manskee Nascimento

Manskee is a music-loving petrolhead who specializes in car care. He finds peace in long drives to and from his home in La Union.