Cars > Peek

BMW M celebrates 50 years with M3 (and M4) painted in heritage colors

Experience a blast from the past with palette from iconic M cars

Who doesn't like seeing modern cars painted in iconic heritage colors? PHOTO FROM BMW

Exactly 50 years ago today, a little subsidiary was created as part of BMW to oversee its racing program. This was known as BMW Motorsport GmbH, which has grown over the years from being just a motorsport arm to also supplementing the automaker’s lineup and motorcycles with higher-performance vehicles.

Today, that brand is now known simply as BMW M, and has grown to be one of the most recognizable German performance badges worldwide.

For once, we envy the North American market. PHOTO FROM BMW

And to celebrate the badge’s golden jubilee, the automaker is releasing special BMW M 50 Jahre editions of the M3 and M4 with iconic color palettes taken from past M cars, complete with the classic BMW Motorsport roundel.

The North American market will be receiving 500 units of this special M3. The limited-edition finishes include Vermilion Red (seen on the E30), Techno Violet (E36), Interlagos Blue (E46), Fire Orange III (E92), and Limerock Gray (F80). Also, you’ll be getting a 50 Jahre BMW M Boardcase, which is a roll-on suitcase adorned with the “50 Jahre BMW M” logo.

It's understandable why the M4 doesn't get as many heritage colors. PHOTO FROM BMW

Meanwhile, in Europe and other regions, the M4 will be offered in Carbon Black, Macao Blue, Brands Hatch Gray, Imola Red, and San Marino Blue. The Chinese market also gets two exclusive colors in Fire Orange and Stratus Gray, because BMW M’s 50th anniversary coincides with the Year of the Tiger in China.

The small details help make these stand out from regular M cars. PHOTO FROM BMW

There are no performance modifications to be found, but both of these vehicles will be fitted with forged Style 826M wheels with an exclusive matte Orbit Gray finish (or gold for the M4). Customers will have the choice of either standard M Compound brakes with red, blue or black calipers, or optional M Carbon Ceramic brakes with gold calipers.

These will come with BMW M Performance aerodynamic bits, like a carbon front splitter, a rear spoiler, and a carbon/titanium exhaust finisher. You’ll also spot “Edition 50 Jahre BMW M” on the door sill trims, with an exclusive pattern and imprint on the standard M sports seats that can be swapped out for optional M Carbon bucket seats. Finally, there’s a metal plaque on the cupholder that shows the model and the production number.

The North American market limited-edition M3 costs $95,700 (P5,007,000), while the price for the M4 hasn’t been revealed.

Sam Surla

Sam is the youngest member of our editorial team. And he is our managing editor (believe it or not). He specializes in photography and videography, but he also happens to like writing about cars a lot.