Dealers are valuable for vehicle distributors in the country. The former’s performance can improve or wreak havoc on a brand’s identity.
Toyota Motor Philippines understands this very well. The Japanese automaker has enjoyed market dominance for more than two decades now. For 2023, TMP earned its 22nd consecutive Triple Crown feat.
This means that for 22 years, TMP has topped passenger cars, commercial vehicles, and overall sales.
In celebration of this feat, TMP honored its dealer-partners at the 2023 Toyota Dealer Awards. Here are the winners of the major awards in the annual event:
President’s Award of Excellence
- Toyota Marilao, Bulacan – Large Business Division
- Toyota North EDSA – Medium Business Division
- Toyota Subic – Small Business Division
President’s Customer Satisfaction Cup of Excellence
- Toyota Marilao, Bulacan
President’s Value Chain Award of Excellence
- Toyota Balintawak
TMP also recognized the individual efforts of its marketing professionals and service advisers with the Toyota Outstanding Performers in Sales and Service (TOPS). The winners are the following:
TOPS Finest Marketing Professional of the Year
- Pamela Jaloro Santos – Toyota Valenzuela
TOPS Finest General Job Service Adviser of the Year
- Rodrigo Calimlim Bauzon – Toyota Dagupan
TOPS Finest Body and Paint Service Adviser of the Year
- Shala Boquirin Suan – Toyota Pasig
Having great product offerings does a lot of things to make people consider a car brand. However, good customer service can take one brand to new heights. We’ve seen newer players offer new and exciting vehicles, only to be held back by poor customer relations and bad after-sales support.
So, more than its growing vehicle lineup, TMP has another valuable asset—the tireless men and women who represent the brand to its customers. And if only for this, more sales achievements aren’t too far-fetched for the perennial industry leader.
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