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Salmon brings instant motorcycle financing to dealerships

Has anybody tried borrowing money from apps?

Salmon Finance kicks off partnership with local dealerships through Suerte Motoplaza. PHOTO FROM SALMON

Buying a motorcycle in the Philippines usually means paperwork, long queues, and waiting days for approval. A fintech company wants to change all that.

Salmon Finance is expanding its motorcycle financing business with the launch of in-store moto loans, allowing buyers to apply for financing directly at partner dealerships.

The service debuted in 2025 through the Salmon app, where customers could apply for motorcycle financing online. Now it’s going physical through a partnership with Suerte Motoplaza, a fast-growing motorcycle dealership network in the Philippines.

Customers can apply digitally and receive a credit decision in as fast as 60 seconds. From application to repayment, the entire process stays online through the Salmon app.

Making financing easier could mean more riders getting on two wheels without the usual bureaucratic headache

Making financing easier could mean more riders getting on two wheels without the usual bureaucratic headache. And as long as public transportation remains unreliable and overcrowded, two wheels will continue to be more necessity than luxury.

According to Salmon cofounder Raffy Montemayor, the goal is simple: make motorcycle ownership more accessible with faster and more convenient financing.

Salmon Moto Loans is offered by Salmon Finance, a financing company licensed and regulated by the Securities and Exchange Commission.



Maki Aganon

Maki is completely obsessed with motorcycles. If he’s not out there riding all over the Philippines, he’s just probably at home composing another rant, or simply looking at new bikes on the Internet. He writes the ‘First to Arrive’ column.



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