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Phoemela Baranda makes the Chery Tiggo 8 look really good

The gorgeous celebrity is now an ambassador for the Chinese brand

The Chery Tiggo 8 definitely has our undivided attention now. INSTAGRAM POST BY PHOEMELA BARANDA

You already know that Coco Martin is the new endorser of the Chinese automaker Chery in our market. Unfortunately, the movie actor’s popularity is now significantly diminished by the closure of ABS-CBN (not to mention the backlash he received while passionately defending his home TV network). What to do if you’re Chery Auto Philippines?

How about hiring influencers on social media to help promote your vehicles? You know, like the stunning Phoemela Baranda, who currently has 316,000 followers on Instagram.

Who knew face masks could look this good? Always wear one! INSTAGRAM POSTS BY PHOEMELA BARANDA

According to Chery Pasig and Chery North EDSA dealer principal Vincent Licup, the beautiful celebrity is just one of several social media endorsers lined up by Chery to help sell its products. In her Instagram post, Baranda shared photos of herself with the Tiggo 8 SUV and wrote:

I’m impressed. At the same time, I’m very at ease knowing that this is my companion on the road. That should definitely make you guys interested.

We now dare you to focus on this Chery. It’s impossible, we know. INSTAGRAM POSTS BY PHOEMELA BARANDA

We’re not sure if the Tiggo 8 is a truly great-looking car, but these photographs are simply a sight for sore eyes. Must be the driver, yes?

We’re okay taking the back seat if she’s the driver. We’ll keep quiet. INSTAGRAM POST BY PHOEMELA BARANDA

Those reading us for a while now are likely aware of our general disdain for so-called influencers, but if it’s the lovely Phoemela Baranda we’re talking about, we’re not complaining. What kind of guy would?



Vernon B. Sarne

Vernon is the founder and editor-in-chief of VISOR. He has been an automotive journalist for 25 years. He became one by serendipity, walking into the office of a small publishing company and applying for a position he had no idea was for a local car magazine. The rest, as they say, is rock and roll. He writes the column ‘Spoiler’.



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