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Hyundai PH crowns its Bacolod branch as its 2024 Dealer of the Year

The Ponce Automobile group celebrates 22 years with the Korean brand

A major achievement for Geoffrey Ponce and his team. PHOTO FROM HYUNDAI

Last April 11, Hyundai Motor Philippines (HMPH) held an award ceremony for its nationwide dealership network for the second year. After careful deliberations that align with its “Innovate Every Day” vision, Hyundai Bacolod—established in 2002 under the Ponce Automobile group of dealers—took home the crown for 2024 Dealer of the Year.

Which Hyundai branch will be crowned in 2025? PHOTO FROM HYUNDAI

The first and second runners-up were Hyundai Quezon Avenue and Hyundai Commonwealth, respectively (the latter won last year’s award). HMPH also handed out the Dealer Excellence Awards, which rewards different dealerships in specific categories.

  • Hyundai Bacolod
    • Daily Sales Achiever
    • Excellence in Service Operations
  • Hyundai Cabanatuan City
    • Excellence in Customer Relations Management
    • Excellence in Sales Satisfaction Index
  • Hyundai Commonwealth
    • Top Sales Volume
    • Top Leads Generation
    • Excellence in Marketing
  • Hyundai Quezon Avenue
    • Top Sales Target Attainment
    • Excellence in Dealer Sales Operations
  • Hyundai Pasig
    • Excellence in Dealer Parts Operations
  • Hyundai Santiago City
    • Excellence in Customer Satisfaction Index
  • Hyundai Silang
    • Excellence in Dealer Facilities

“While we celebrate our achievements over the past two years, I firmly believe that we have only begun tapping into the full potential of Hyundai as a brand,” HMPH president Lee Dong Wook said. “There is so much more we can and will do for our Filipino customers and the community at large.”



Justin Young

Justin loves cars of all forms. Molded by motoring TV shows and Internet car culture, he sees the world from a different perspective that not many get to see every day.



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