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New Honda Big Wing store opens in Lipa

The biggest in South Luzon

This store features the full-option Africa Twin. PHOTO BY MAKI AGANON

The second-largest Honda Big Wing shop in the Philippines has opened, cementing its position as a leading destination for Honda enthusiasts in South Luzon through New Nemar Development Corporation.

Located in Batangas City, this state-of-the-art facility offers an immersive Honda experience. With this grand opening, New Nemar Honda solidifies its status as the largest Honda showroom in South Luzon, trailing only the Guanzon Group in Calasiao, Pangasinan.

The store also features every motorcycle segment fit for any rider. We had the privilege to be the first ones to see what’s in store.

Honda's top grand touring machine, the Honda Gold Wing.
The EM1 e: is Honda Philippines' first electric motorcycle.
Gear up with genuine Honda merchandise.
Pro Honda oils and lubricants are also available here.
This store offers maintenance services, periodic maintenance, and repairs. PHOTOS BY MAKI AGANON

Honda Philippines president Sayaka Arai expressed confidence in New Nemar’s enhanced branding. This strategic partnership promises to elevate the Honda experience, fostering a vibrant community.

“New Nemar has been part of Honda Philippines’ remarkable success,” Arai said. “I am confident that they will improve our branding here in their hometown.”

Honda Philippines and New Nemar executives at the opening ceremonies. PHOTO BY MAKI AGANON

New Nemar’s vision extends beyond the showroom. The Motorrad Alley concept aims to create a hub for multiple flagship stores within a single compound, revolutionizing the local motorcycle landscape.



Maki Aganon

Maki is completely obsessed with motorcycles. If he’s not out there riding all over the Philippines, he’s just probably at home composing another rant, or simply looking at new bikes on the Internet. He writes the ‘First to Arrive’ column.



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